Jeff Faber began his career as a rental technician in 1985. After earning a broadcasting diploma from Mount Royal College, Jeff was excited to be part of a growing business and even more importantly, a changing and thriving industry. Numerous promotions, advancements and industry accreditation enabled Jeff to lead a management buyout of Apex Audio Visual and the launch of Apex AVSI. Jeff assumed the role of president and chief executive officer and further growth allowed the company to form a merger with Sharp’s Audio Visual. Most recently, Jeff led Sharp's in the acquisition of the sales & integration assets of AVW Telav in exchange for Sharp's rentals & staging assets. As president and chief executive officer of Sharp’s, Jeff is reminded frequently of his career path and his beginning as a rental technician. In 1985, Jeff’s focus was attending to the needs of both coworkers and customers. And throughout his career that has remained his focus. Add a heavy dose of diligence, enthusiasm and perseverance, and the seeds for success - in the individual and the organization - are sown.